clients
Social Media, Online Brand and Reputation Management is what we do. Our roster of clients ranges from some of the world's largest, most loved brands to smaller local, niche companies that just as equally loved, (and some are on their way to becoming global). Regardless of size and scope, they all share one thing—customers (internal and external). As part of their commitment to excellence, managing their Social Media, Online Brand and Reputation Management has become an increasingly important elemnt in their overall startegy.
Following are some of VMark's key successes by industry / sector:
- HOSPITALITY: Our client needed a more effective platform to communicate last minute specials and differentiate itself from the multiple "Last Minute Deals" that have become common occurence in the travel industry - Travel Thursday Tweets became a regualr feature as part of their communication campaign resulting in a 17.5% increase in inventory utilization
- MONITORING SERVICES: Our client needed to enhance an already widely known suite of services by leveraging their extensive knowledge library. A series of YouTube videomonials were developed which have become viral in their own right resulting in a 9.25% traffic increase to the company's site
- INDUSTRIAL: Our client was facing a tough challenge as their operate in a heavily regulated sector which coincidentally is also highly unionized. The Corporate Communications Department needed a solution that met head on their needs for communicating to consumers, government and unions effectively and at the "speed of business." A Social Media communication dashboard was developed to broadcast messages to via Facebook, Twitter, Blogger, and their database of over 10,000 contacts. The solution effectively lowered their communication costs by 65% and has made the organization shift from a reactive to a proactive outb ound communication strategy.
- CONSUMER: Our client, a medium size auction and appraisal house, was looking for a venue to differentiate itself from what is otherwise a very stale, predictable business model. By leveraging various Social Media platofrms, they have increased their event attendance by 52%, monthly auction revenues by 38% and footprint beyond their traditional Tri State reach…In four months!
